How a Team’s Values Can Shape Lives

How a Team’s Values Can Shape Lives
by Joey Harvey – April 2016

HOW THE SPURS’ VALUES SHAPED MY CAREER LIFE

Spurs Sports & Entertainment operates its business on a daily basis under the umbrella of three primary values: integrity, success, and caring. The aim is to make every decision while upholding each value. These three values have led to growth not only in my career, but my personal life.

Start with integrity

It begins with integrity. Spurs head coach Gregg Popovich has said multiple times that he looks to bring in players and coaches that are “over themselves.” That is, people who are able to put aside their own egos and realize the betterment of the team is the most important.

On the business side, the people that stick around and build good careers do so while doing things the right way. Treating coworkers with respect, avoiding office drama, rumors, and politics, and focusing on being the best person at your job are the simplest ways to uphold your integrity and build a name for yourself.

Add attitude & effort to get results

The order or formula of what leads to success was taught to me as: Attitude + Effort = Results. When you combine a positive attitude with maximum effort, the results will come. Effort isn’t all about repetition, but it’s about repeating (or practicing) the right way. It’s not about making 100 phone calls a day, but rather perfecting your technique on those calls and using each one as an opportunity to make yourself better.

The right attitude and effort leads to success. You can be the nicest person in the world and have the highest level of integrity, but if you don’t effectively do the job you’re hired to do, there is no place for you with the company. We are a business, after all.

Ticket sales is much like a sport. Regardless of success rate or revenue you’ve brought in, the landscape constantly moves forward. You have to adjust. If you don’t adapt and think ahead about what’s next, you’ll fall behind. Always be open to sharpening your skills and learning more. Take something from each trainer or manager you come across and figure out how it could apply to your own approach. Never stop learning and striving to become better. The more open you are to being coached, the more success you will have.

Give a care

Most importantly, to me, is caring. When I approached a few of my managers to discuss some personal issues that might cause me to miss some time at work, the response was “We love you man, and we are here to support you.” Do you know how powerful that is to hear? You don’t find that level of care at just any company.

We don’t try to force caring; it’s just who you are. I sat in on a session led by Spurs General Manager RC Buford a few years ago. He said it simply: “A company’s culture is developed by the kind of people you bring in.” When the right people are brought in, the culture essentially develops itself.

My closest friends now are current coworkers or have worked for the Spurs in the past. I’m in a wedding in June between two former Spurs coworkers. The groom’s bachelor party? Mostly members of our 2010 inside sales class. Many of them live in different states now across the country. When you have a culture that treats employees like family, it allows you to invest in each other as people, develop lasting relationships, and create a network of support that only translates into more cohesiveness in the workplace.

I can’t help but believe that the values of integrity, success and caring have led to so much success for the Spurs on the basketball court. I can say with certainty it’s what’s led to my personal success in the business office.

 

Practice? We talkin’ about practice?

Practice? We talkin’ about practice?
by Bob Hamer – March 2013

We talkin’ about practice, man.” ~Allen Iverson, May 7, 2002,


Allen Iverson, 37, was out of the NBA before the time he reached 34. Kobe Bryant (34) spends his off-season making 2000 shots a day. With a rebounder and one ball Kobe can make 500 shots an hour.1

Former NFL Coach Jon Gruden said it best, “You never stay the same. You either get better or you get worse.”

The greatest athletes in the world spend hours in practice, working on perfecting their craft. Whether the driving range, the baseball diamond, the field or the gym, one thing is for sure: If you want to be the best, you have to put in the practice time to get there. If you aren’t getting better, you’re getting worse. Why should it be different for those of us in sales?

Training

Every sport has a specific skill set required to play. There may be different styles and techniques, but there are specific skills required. In basketball there’s shooting. There may be 150 different ways to shoot a basketball, but no one can dispute that shooting is a skill required to play the game. Someone first needs to show you HOW to shoot. We call that training: Where to place your hands, how to set your feet, when and where to release the ball. After someone shows you how to do it, you practice on your own until you learn how to make shots. The more practice, the better the results.

Different styles are used in sales, but just like shooting a basketball, some skills all salespeople must have in order to play the game. These include:

  • Getting a prospect meeting,
  • Customizing a pitch to meet needs,
  • Presenting the proposal,
  • Asking for the sale, and
  • Getting a referral

Think of yourself as a sales athlete. Where do you need practice? How can you get better?

Barriers to Improvement

What’s ironic is we work in sports, so close to all of these athletes, and we watch them practice day after day. Yet some sales athletes don’t practice their own skills. Why?

Five barriers prevent us from practicing our skills, getting better, and achieving greater results.

1)      Entitlement – Because we’re out of the “training department” we think it’s OK to stop (we feel we’re above that).

2)      Complacency – We achieve some success early, get comfortable, and don’t see the need.

3)      Perception – Fear of our bosses or peers seeing us struggle and thinking differently about us.

4)      Self-UNawareness – We aren’t aware of skills holding us back and don’t know what to practice.

5)      Pleasure v. Pain – Practice isn’t always fun and we prefer activities such as contests or real calls.

Breaking down the wall

How do you break down these barriers?

1)      Attitude – It’s starts with you making a commitment to practicing your skills. Be intentional. When will you start?

2)      Have fun – Find other people who like to practice and make fun games out of it. Role Play “Fight club” for prizes.

3)      Be Vulnerable – Leave the title and sales numbers at the door. Be humble enough to admit you aren’t perfect and have room to grow.

4)      Stay Hungry – Don’t think you’ve “arrived.”Keep extending goals so you push to be the best.

5)      Get a coach/mentor – It’s tough to evaluate yourself in the game. Find someone you trust and ask them to help. Observation is the best way to identify gaps and create future practice material.

If Tiger Woods and Michael Jordan stopped practicing after their first championship, got comfortable with success and rested on laurels, we wouldn’t talk about them as two of the greatest athletes of all time. Make a commitment to practicing. If you do, years in the future we will be talking about you as one of the stars in the business of sports.