Presented by Baylor University’s Hankamer School of Business’ Center for Sales Strategy in Sports and Entertainment (S3E)

Virtual Championship

How it works:

  1. Students in grades 8-12 use the Study Guide (open here) to learn about business and prepare to compete.
  2. Professional sellers from select teams do the same.
  3. Researchers at Baylor’s S3E Center use linguistic analysis to identify top talent by determining which students communicate in the same ways as professionals.
  4. Prizes and recognition for top students and schools.

Deadline: March 24, 2024

School Staff

Register your school to participate


Participate in the virtual round


Stay in the loop

Results and Prizes

  • The Top 10 Schools and Top 100 Students from the virtual championship will be posted on Instagram and Facebook.
  • The winning school’s teacher and the winning student will receive sports merchandise from their favorite sports team, courtesy of Baylor University’s S3E program and BirdieBox.
  • Select students will be invited to exclusive recruiting weekends on the Baylor University campus.

About S3E and FAQs

S3E Vision

To instill integrity in the business of sports, music and entertainment.

S3E Values

The acronym SIC ‘EM represents Spirit, Integrity, Commitment, Empowerment, and Motivation.

S3E Mission

To faithfully live lives of integrity marked by a strong work ethic to influence and transform relationships in the sports, music and entertainment industry one person at a time.

Why does this championship event exist?

There are more recruiters wanting Baylor S3E graduates than we have students to fill their open positions in the NFL, NBA, MLB, MLS, NHL, NASCAR and NCAA teams as well as a growing list of music and entertainment companies. This event will help locate top talent who are likely to qualify for entry into Baylor’s S3 program in the Hankamer School of Business. In the process, this championship event helps us reach our vision of instilling integrity into the industry. This is done through a focus on integrity in the competition.

How you can build integrity beyond this competition:

Dr. Henry Cloud defines integrity as the courage to meet the demands of reality. There are several “demands of reality” for top salespeople and leaders in the sports industry. They must have the skillset to communicate professionally, have product knowledge and hit sales targets year after year. However, there are other demands that are just as real, but not as clearly stated. The reality is there is more to being a top salesperson than selling. The difference between good salespeople who can complete the job and the best of the best are those who have their values in order. If you have the courage to meet this demand of reality, see https://sites.baylor.edu/baylors3/integrity/.

Print Friendly, PDF & Email