What’s happening in S3? New in 2022-23 All S3 Club meetings (schedule TBA) will be open to S3 Club members, alumni, recruiters and long-time supporters to join on Zoom or drop by in-person if you’re in town. These Wednesday/Thursday lunch meetings (12:15-1pm) feature Shorty’s Pizza, the official pizza of S3! The S3 Awards Show in…Continue Reading S3 Summer 2022 Update
S3 News Fall 2019
New S3 Center Space The new Center for Sports Strategy & Sales (S3) on the second floor of the business school offers great opportunities to engage with students on a daily basis. With three offices and visiting area, we can readily welcome students, guests, and families. Come by to visit us anytime! S3 Free Fridays…Continue Reading S3 News Fall 2019
How Sales Management in Pro Sports Can Catch Up to Corporate America
Why do parents, teachers, politicians, managers and salespeople continue bad practices? Four reasons and the ways we express them are: We do what was done to us and assume it was best practice. “Look at me, I turned out OK didn’t I?” We lack the depth and breadth of relevant education to recognize bad practices….Continue Reading How Sales Management in Pro Sports Can Catch Up to Corporate America
November Newsletter
by Will Evans – November 2018 S3 Alumni Spotlight Vishal Nagarajan (S3 2018), KORE Software, Junior Associate Tell us about your experience at Data Strategy Day? “S3’s Data Strategy Day was a great experience. For the students there, being exposed to the information the various speakers provided is invaluable and will go a long way…Continue Reading November Newsletter
S3 September-October Newsletter
by Ian Young – October 2018 S3 Alumni Spotlight Blake Pallansch (S3 2015), Phoenix Suns, New Business Team Manager How did S3 prepare you for a sales management position? “S3 did a great job of preparing me for a management role. I felt very knowledgeable about the structure of an organization and the amount of time and…Continue Reading S3 September-October Newsletter
Are Silicon Valley Teams as Data-Driven as You’d Expect?
by Brad Sherrill – October 2017 With Apple’s headquarters right down the street, you would expect the teams in Silicon Valley to be digitally-savvy and data-driven. We were not disappointed, as the teams from San Jose demonstrated how they employ business intelligence to generate revenue. Sharks Leadership Analytics-Driven Flavil Hampsten, Executive Vice President & Chief Marketing…Continue Reading Are Silicon Valley Teams as Data-Driven as You’d Expect?
How far will analytics take You? S3 majors meet with partners at StubHub, Giants, 49ers, Sharks, & Warriors to Find Out
by Brad Sherrill – September 2017 StubHub and Baylor S3 StubHub and Baylor S3 created a partnership to reward motivated, analytically-talented S3 students with an expenses paid trip to the Bay area. The inaugural S3 StubHub Analytics All-Stars group visited San Francisco for three days, gaining valuable interaction time with representatives from some of the Bay’s…Continue Reading How far will analytics take You? S3 majors meet with partners at StubHub, Giants, 49ers, Sharks, & Warriors to Find Out
Sports Sponsorship & Sales (S3) Newsletter: The Relaunch
by Kirk Wakefield – May 2017 S3 Newsletter May marked the relaunch of the S3 Newsletter–and the next issue could be starring you! Sign-up here to receive each issue via email, as well as to share news, such as: Moving: From one sports/entertainment related position to another Shaking: Promotions, Awards, or Other stupendous feats of possible…Continue Reading Sports Sponsorship & Sales (S3) Newsletter: The Relaunch
An Internship Model for Sports Sales, Marketing, CRM & Analytics
by Kirk Wakefield – January 2017 After arranging & supervising hundreds of sports internships for the last dozen or so years, Dr. Darryl Lehnus and I devised a system that works well for us. Ideally, partners provide the internship with the same objective of developing and evaluating talent in view of future employment there or…Continue Reading An Internship Model for Sports Sales, Marketing, CRM & Analytics
Why are internships so important for employers?
by Kirk Wakefield – November 2016 Meaningful Careers Begin With Meaningful Relationships We need meaningful relationships. Young employees thrive or dive on the strength of positive relationships in the workplace. Such important relationships should start well before college students graduate. We spend the bulk of adult life with people at work (see chart). According to…Continue Reading Why are internships so important for employers?