by Laura Cade – January 2014 Fans today demand access to a second screen experience to stay connected during the game, rather than just sit there and watch the entire event. So how can organizations respond to this trend with a changing viewing audience? They need some fresh legs: Young adults who bring an innovative, creative…Continue Reading What do college graduates have to offer the sports industry? Fresh Legs!
by Chris Faulkner – April 2013 As technology rapidly moves forward and clients become more savvy using social media and mobile technology, we need to adapt the way we conduct our ticketing business. Premium seating, in particular, deals with ample amounts of data from proposals from salespeople, accounts, data, contracts, and paperwork. With all of…Continue Reading Ticketing technology: How can we reduce barriers for renewals?
by Murray Cohn – February 2013 Last month we began our discussion on how to manage the new generation (Gen-Y) of sellers. We now turn to some specific ideas I’ve gathered from managers on how they help motivate their young salespeople. Maybe offering the double-donut burger (above) as an incentive might work. Well, thankfully we…Continue Reading Part 2: Managing the next generation of sellers