by Kirk Wakefield – January 2018 People. Purpose. Performance. (Pictures.) S3 2018 Board Meeting Paul Epstein challenged the room of executives, managers and students to truly put people first. With over a decade of managerial experience in pro sports, most recently as Director of Sales at the San Francisco 49ers, Paul shared how their sales organization…Continue Reading Do you have your P’s in order?
by Brad Sherrill – October 2017 With Apple’s headquarters right down the street, you would expect the teams in Silicon Valley to be digitally-savvy and data-driven. We were not disappointed, as the teams from San Jose demonstrated how they employ business intelligence to generate revenue. Sharks Leadership Analytics-Driven Flavil Hampsten, Executive Vice President & Chief Marketing…Continue Reading Are Silicon Valley Teams as Data-Driven as You’d Expect?
by Kirk Wakefield – January 2017 Business intelligence is old school. Business analytics is new school. Sport business analytics is finally going to school. In the past decade, interest grew beyond the 100 or so nerds at the first MIT Sports Analytics Conference to sellout crowds (>3000 geeks and wannabes) today. At the same time, courses and programs have emerged…Continue Reading Sport Business Analytics: A Review of Harrison & Bukstein’s Book
by Kirk Wakefield – June 2015 Careers in Sports The Baylor Sports Sponsorship & Sales (S3) program graduated 30 students in the 2015 class. Two, Erin O’Neill and Travis Roeder, opted to pursue law degrees at Tulane and Alabama, respectively. We congratulate them and the others in the 2015 class with this slide show highlighting their…Continue Reading Who went where: S3 Graduate & Internship Placement 2015
by Russell Scibetti – April 2015 #SBWeek is this week Networking events are taking place around the world throughout the week of April 13th. This is a great opportunity to come out and network with other sports business professionals that work or live in your area. All backgrounds are welcome, from those just starting out to industry…Continue Reading Network NOW with Sports Business Professionals in your City!
by Shawn McGee – August 2014 “What do you want to be when you grow up?” That question crosses everyone’s mind at least once…if not countless times throughout our lives. It may seem a strange question to ask in an interview, but I ask it every time. We think we know what we want to…Continue Reading So you want a career in sports? Here are a few tips…
by Kirk Wakefield – May 2014 Post questions to the community This month we introduce the Sports Sponsorship & Sales (S3) forum where you can post questions to others in the community. We encourage you to ask others what works for them in the area of ticket sales, sponsorship sales & activation, sponsorship metrics, sales analytics,…Continue Reading Got a Question? A New Idea? Ask the Sports Sponsorship & Sales (S3) Forum!