Tag: increasing referrals

Who’s your Hottest Lead? How to Leverage Post-Sale Opportunities

by David Pierce – February 2014 Identifying highly qualified leads can be an arduous, time consuming process. As a result, it is important to maximize every opportunity with your hottest leads. Who is your hottest lead? Instead of looking to the CRM system or hoping for a better leads list, think of your hottest lead…Continue Reading Who’s your Hottest Lead? How to Leverage Post-Sale Opportunities

How to create a successful university season ticket holder retention program

by Bryce Killingsworth – September 2013 Connecting Fans What is customer service? Customer service is taking an ordinary situation and making it extraordinary. At Oklahoma State University, we implemented a newly developed retention program to build long-term relationships while providing supreme customer service. The retention program includes four representatives focused on (1) connecting with the…Continue Reading How to create a successful university season ticket holder retention program