by Kirk Wakefield – December 2014 The meeting for the Sports Sponsorship & Sales (S3) Board was held November 11th & 12th in Waco at the new McLane Stadium on the campus of Baylor University. The only of its kind focused on selling sports, the S3 major is a selective program in the Hankamer School…Continue Reading The 2014 S3 Board Meeting in Pictures
by Justin Pipes – February 2014 Bill Glenn is President of The Breakout Group, a boutique consulting firm that creates sales and marketing strategies to challenge norms and produce breakout results for brands and sports/entertainment organizations. His thinking is built on a foundation of deep sales and marketing expertise and both an agency and client-side perspective…Continue Reading S3 Spotlight: Bill Glenn Explains–How to Expand your Skill Set to Advance Your Career
by Kirk Wakefield – January 2014 We hope you like the new look of the site that allows us to feature the most recent articles on top and to randomly display some of the 110 articles written in 2013 by leaders in the sports sales industry. You can pull up any month’s articles from the…Continue Reading Happy New Year! What’s New?
by Kirk Wakefield – November 2013 [dropshadowbox align=”right” effect=”lifted-both” width=”150px” height=”” background_color=”#ffffff” border_width=”1″ border_color=”#dddddd” ]Look for S3 State of the Sports Sales Industry Survey on December 1, 2013![/dropshadowbox]The 9th annual Sports Sponsorship & Sales 2013 board meeting was the largest to date. Look through the pictures below to find yourself (which is what so many…Continue Reading The Sports Sponsorship & Sales (S3) 2013 Board Meetings in Pictures
Bill Boyce has been a great friend and leader in the Baylor S3 community since the launch of the the Dallas Mavericks D-league team in Frisco. The Baylor S3 program selected Bill as one of our Chevrolet S3 Outstanding Board Members in 2012. We’re excited for him and certainly agree the League made an excellent selection! …Continue Reading Bill Boyce NBA D-League Executive of the Year
by Kirk Wakefield – March 2013 Brittney Griner Sells No one rises above everyone else like Brittney Griner. She’s the tall one in the picture. Brittney has scored over 3000 points (currently 4th all-time) and over 700 blocks (1st all-time, men or women). Brittney sells Baylor sports. Attendance for Baylor’s women’s basketball continues to rank…Continue Reading March Madness! Selling sports, sponsorships, social media platforms, and your personal brand
by Jerry Ruiz – February 2013 Congratulations to S3 Board Members in their new positions: Kelly Cheeseman, Chief Operating Officer of AEG Worldwide, and Chris McGowan, President of the Portland Trailblazers. This is a story about the value of good mentors. Kelly Cheeseman started his career as the Manager of Marketing at Rancho Cucamonga Quakes before…Continue Reading S3 Board Member Spotlight: Kelly Cheeseman, AEG Worldwide
by Jennifer Macintyre – February 2013 The Texas Rangers take staff to playoff and World Series games. Above, at the 2011 World Series: Elisa Bergstrom (wife), Taylor Bergstrom, Kevin Kimball (lucky friend), and Matt Bergstrom (brother). Motivation to sell What drives a top sales rep like Taylor Bergstrom as a Senior Account Executive for the…Continue Reading S3 Alumni Spotlight: Taylor Bergstrom, Texas Rangers
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by Kirk Wakefield – January 2013 Join the S3 Community to: Participate: Join the discussion on our LinkedIn group: Click here.[dropshadowbox align=”right” effect=”lifted-both” width=”250px” height=”” background_color=”#F5F6CE” border_width=”1″ border_color=”#dddddd” ]Content Categories: Selling Sports: tickets, experiences, sponsorships, premium/VIP Leadership: Leadership Freak and guest columns S3 Spotlight on alumni and board members[/dropshadowbox] Access: All current month articles are available…Continue Reading Welcome to the Sports Sponsorship & Sales (S3) Report