by Deven Nongbri – January 2014 We’re all probably a bit tired about hearing of Richard Sherman and his outburst in the NFC Championship game. His seemingly angry rant rankled a lot of folks and stirred endless debate both online and offline. But let’s look at what he did. httpv://youtube.com/watch?v=K7n7PiwYKag Did he curse? No. Was…Continue Reading Richard Sherman, The Craziest Player at the Super Bowl?
by Dan Rockwell – January 2014 Editor’s Note: This post had over 1000 shares in the last 3 days on Dan’s website (http://leadershipfreak.wordpress.com/). The enemy of success is isolation. The higher you go the easier isolation becomes, but, it’s a devastating problem at all levels of leadership. Isolated leaders fear conspiracies and feel misunderstood. Worse…Continue Reading The Three Power-People You Need on Your Team
by Rocky Harris – January 2014 The first 12 years of my career were spent working in professional sports and corporate America. I made the move to collegiate athletics two years ago because I was given an opportunity to work for my alma mater, Arizona State University. Before shifting over to collegiate athletics, I assumed…Continue Reading Six Differences Between Working in College versus Pro Sports (and why they may change)
by Kirk Wakefield – January 2014 The Digital Fan Engagement Conference to be held March 3-4, 2014, in Dallas (TX) looks promising. Q1 Productions, a leading organizer of research-based, education program content, shared some content with us from some of the leading presenters. These interviews are posted in full on the Q1 productions blog and…Continue Reading Why you should go to the Digital Sports Fan Engagement Conference
by Kirk Wakefield – January 2014 Is sponsorship more about media or meaning? Why should brands pay for the rights to be an anchor sponsor of an NFL, MLB, or NASCAR property? Can these properties defend their rate cards that afford brands the rights to communicate with their fans via the property’s venue, television, radio,…Continue Reading How can properties support sponsorship rate cards?
by Lynn Wittenburg – January 2014 I’m often asked how sales & marketing should work together and if they can. There always seems to be tension between the two in most sports organizations, even though fundamentally they should be integrated. Since I spent eight years selling tickets before crossing over into the world of marketing,…Continue Reading How can sales & marketing get along?
by Angelina Lawton – January 2014 Partners want more. Teams want to GIVE more. In recent times, PowerPoint presentations WERE considered trend setting and innovative. But, as we all know we live in a rapidly changing technology driven world. What was once standard is now being quickly replaced by anything digital teams can get their…Continue Reading Changing The Pitch/Recap Game
by Kirk Wakefield – January 2014 We hope you like the new look of the site that allows us to feature the most recent articles on top and to randomly display some of the 110 articles written in 2013 by leaders in the sports sales industry. You can pull up any month’s articles from the…Continue Reading Happy New Year! What’s New?
by Laura Cade – January 2014 Fans today demand access to a second screen experience to stay connected during the game, rather than just sit there and watch the entire event. So how can organizations respond to this trend with a changing viewing audience? They need some fresh legs: Young adults who bring an innovative, creative…Continue Reading What do college graduates have to offer the sports industry? Fresh Legs!