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Why you should go to the Digital Sports Fan Engagement Conference

Author By kirk_wakefield
Publication date January 1, 2014
Categories: 2014, Digital Strategy, Marketing, Relate, Social Media
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by Kirk Wakefield – January 2014 The Digital Fan Engagement Conference to be held March 3-4, 2014, in Dallas (TX) looks promising. Q1 Productions, a leading organizer of research-based, education program content, shared some content with us from some of the leading presenters. These interviews are posted in full on the Q1 productions blog and…Continue Reading Why you should go to the Digital Sports Fan Engagement Conference

How NOT to run a team Twitter account

Author By kirk_wakefield
Publication date March 8, 2013
Categories: Digital Strategy, Relate, Research, Social Media
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by Matt Briggs – March 2013 Newcastle United fans have their say on club’s Twitter use Newcastle United supporters – a passionate bunch. Digital communications is now the front line of fan engagement for football clubs. The Premier League is a world wide brand and online means messages instantly disseminate around the globe. Just look at…Continue Reading How NOT to run a team Twitter account