departments – BaylorS3E

Making CRM training tolerable: The 10 Commandments

Author By kirk_wakefield
Publication date May 1, 2015
Categories: 2015, CRM, Relate, Sales Management, Sales Training, Sell, Tickets
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by Chris Zeppenfeld – May 2015 One of my favorite sales reps said this to me coming out of a CRM training session a few years ago. I think it’s the best analogy I’ve ever heard about CRM training. “Going to CRM training is like going to the dentist….no one really looks forward to going,…Continue Reading Making CRM training tolerable: The 10 Commandments

Outbound ticket sales: How to create a sales playbook to maximize sales

Author By kirk_wakefield
Publication date April 1, 2014
Categories: 2014, Marketing, Sell, Tickets
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by Mark Washo – April 2014 As NCAA programs continue to adopt more revenue-generating practices, activating an outbound ticket sales program appears simple. Hire entry level sports management grads, provide a desk, phone, and email address, pull past buyer lists and watch the ticket sales role in. While most understand ticket sales is more complex,…Continue Reading Outbound ticket sales: How to create a sales playbook to maximize sales