by Darryl Lehnus – June 2017 Kicking off the S3 StubHub Ticket Campaign Competition Learning best practices is one of the most valuable elements of the meetings, conventions, and seminars we all attend. To that end, with partnered with StubHub to launch the annual S3 StubHub Ticket Campaign Competition at the 2017 S3 Board Meetings…Continue Reading Best Ticket Campaign Ideas
by Drew Mitchell – April 2014 After spending more than 8 years in the “Minor Leagues” (4 with Daktronics Sports Marketing and 4 with the Texas Legends), I have learned you can never have a shortage of creative inventory and thinking. This is especially true in a competitive market space where you are up against…Continue Reading How to Create Sponsorship Inventory & Activation Out of Thin Air
by Sean Walsh – February 2013 What do teams in the United States have to learn from Italy’s AS Roma? Pinterest In Europe, AS Roma became the first football club to use Pinterest. AS Roma boards include: Iconic photography from their history A board with images of every player Official club videos Individual boards for merchandise (men’s clothing,…Continue Reading Using Pinterest, iTunes, and LinkedIn: How to engage fans and increase revenue