by Kirk Wakefield – October 2018 Forbes reported before the 2018 season started that clubs planned over 1800 special event promotions, including about 28 giveaways per team on average. The Cardinals (49), Dodgers (42), and Cubs (41) all topped 40 giveaways. The Marlins (11), Athletics (14), and Diamondbacks (15) were the least giving. If you’re…Continue Reading Do MLB giveaways and special events influence attendance?
Increase Season Ticket Renewals by Identifying At-Risk Accounts
by Daniel Venegas – September 2015 Identifying At-Risk Accounts Many factors go into the buying decision whenever customers receive renewal invoices. Team performance, usage, cost, and value are just a few of the buzz words we hear every year. The issue is knowing which accounts will bring these up and how to identify them beforehand. Simplifying…Continue Reading Increase Season Ticket Renewals by Identifying At-Risk Accounts