Tag: approach

An Internship Model for Sports Sales, Marketing, CRM & Analytics

by Kirk Wakefield – January 2017 After arranging & supervising hundreds of sports internships for the last dozen or so years, Dr. Darryl Lehnus and I devised a system that works well for us. Ideally, partners provide the internship with the same objective of developing and evaluating talent in view of future employment there or…Continue Reading An Internship Model for Sports Sales, Marketing, CRM & Analytics

Selling Collegiate Sports: Happy Customers = Sales

by Bryce Killingsworth – May 2014 Collegiate ticket sales departments continue to expand. Some hired into these new sales positions have training in professional selling, while others may have worked their ways through college internships into the first open position that suits their aptitudes and attitudes. So, whether we are trained to sell or are…Continue Reading Selling Collegiate Sports: Happy Customers = Sales