by Kirk Wakefield – October 2015 The 2015 Sports Sponsorship & Sales (S3) Board Meeting was held October 20-21 along the banks of the Brazos in beautiful Waco, Texas. With over 80 executives and managers attending and over 40 managers interviewing S3 juniors and seniors for internships and positions, it marked the 12th year of…Continue Reading 2015 Baylor S3 Board Meeting in Pictures
How brands measure successful sponsor partnerships
by Kirk Wakefield – December 2014 At the 2014 Sports Sponsorship & Sales (S3) Board Meeting held at McLane Stadium on the campus of Baylor University on November 11-12, Jose Lozano hosted a panel of fellow brand experts from the S3 Board to discuss, “How brands measure successful partnerships.” Not in the awareness business “We…Continue Reading How brands measure successful sponsor partnerships
The 2014 S3 Board Meeting in Pictures
by Kirk Wakefield – December 2014 The meeting for the Sports Sponsorship & Sales (S3) Board was held November 11th & 12th in Waco at the new McLane Stadium on the campus of Baylor University. The only of its kind focused on selling sports, the S3 major is a selective program in the Hankamer School…Continue Reading The 2014 S3 Board Meeting in Pictures
3 Key Insights for Women in the Business of Sports
by Hannah Bouziden – May 2014 Successful Leaders in the Wide World of Sports Business Women increasingly move up the corporate ladder across America, but have faced a greater challenge in the once male-dominant industry of professional sports. In a world where people like Donald Sterling have been operating, what is it like for females as…Continue Reading 3 Key Insights for Women in the Business of Sports
Women Leaders In the Business of Sports
by Hannah Bouziden – April 2014 Baylor University welcomes Paige Farragut, Tami Walker, and Amy Pratt to the Sports Sponsorship & Sales (S3) Club’s Women In Sports panel on April 14th. The event will take place at 6:30 p.m. at Baylor University in the Cashion Academic Center, Room 203. The panel will discuss the opportunities…Continue Reading Women Leaders In the Business of Sports