by Alex Stewart – March 2014 #LOVEJU Juventus, la Vecchia Signora of Italian football, may be one of the most established brands in Italy, but she recently showed the sort of innovative approach to earned media that many newer, more agile brands could only sit back and admire. Using a multi-platform approach to social media,…Continue Reading #LoveJu: How Juventus & Jeep Partner to Target the Digital Fan
S3 Board Member Spotlight: Kris Katseanes, FC Dallas
by Travis Martin – January 2013 Kris Katseanes, Vice President of Ticket Sales and Service for FC Dallas, has been an invaluable member of the S3 Advisory Board. Because of Kris’ leadership and willingness to mentor the careers of young people entering the profession, Baylor’s S3 program annually places interns and new employees with FC…Continue Reading S3 Board Member Spotlight: Kris Katseanes, FC Dallas