Tag: Fiat 500

Be Sure to Drink your Ovaltine (and other sponsorship lessons from A Christmas Story)

by Drew Mitchell – June 2013 A crummy commercial? A Christmas Story is one of my favorite classic holiday movies, an opinion likely shared by many of you given how it seems to run 24/7 on TBS during the Christmas season. As my family gathers around the Christmas tree each year we laugh at the great…Continue Reading Be Sure to Drink your Ovaltine (and other sponsorship lessons from A Christmas Story)