Baylor ProSales Earns 2017 Constant Contact All Star Award

Baylor University’s Center for Professional Selling has been named a 2017 All Star Award winner by Constant Contact, an Endurance International Group company and a leader in email marketing solutions. The annual award recognizes the most successful 10 percent of Constant Contact’s customer base, based on their significant achievements using email marketing to engage their customer base and drive results for their organization during the prior year.

Criteria used to select this year’s All Stars included the following during 2017: Level of engagement with email campaigns; open, bounce, and click-through rates; use of social sharing features; use of mailing list sign-up tools; and use of reporting tools.

“Email marketing continues to deliver the highest returns of any marketing channel. Yet its ability to engage customers, drive awareness, boost sales, and increase donations isn’t always a given. It requires a balance of best practices and relevant content delivered through a powerful email marketing engine,” said Jamie Waldinger, Vice President of Marketing, Constant Contact. “This year’s All Stars embody that balance and we celebrate Baylor ProSales’ achievements with this All Star Award.”

About the Center for Professional Selling
Dedicated to excellence in sales education and based in the university’s Hankamer School of Business, the Center for Professional Selling is recognized as one of the premier global information resources for the sales profession. For more information on the Center for Professional Selling, visit https://hankamer.baylor.edu/prosales.