Baylor ProSales Announces the Winners of the BBBD Sales Competition

The Fall 2023 semester kicked off quickly in Baylor’s Professional Selling (ProSales) program and ProSales students participated in a week-long Top Gun Training program involving several hundred executives in the week before classes. On the first day of classes, Baylor’s Center for Professional Selling engaged ProSales students in the Baylor Business Business Development (BBBD) competition, an experiential learning exercise focused on the pre-call planning and business development steps of the sales process. ProSales is pleased to announce this year’s BBBD winners.

The BBBD competition engaged 100 ProSales majors who established strategies for identifying prospective corporate buyers for Avoma’s artificial intelligence (AI) meeting assistant. Students developed pre-call plans for contacting prospects and initiating contact via telephone and email. Their goal: to obtain a meeting to discuss how Avoma enhances productivity and accelerates revenue growth.

The top ten individual finishers included:

1. Trey Walker
2. Tyler Robinson
3. Preston Jones
4. Wilson Feezel
5. Shane Trevino
6. Ashley Dohlman
7. Tyler Kelly
8. Kat Vines
9. Kate Sralla
10. Ella Miller

“Sales are won and lost in the preparation. BBBD provided me with an opportunity to showcase both my creativity as well as my strategic skills in preparing a gameplan for prospecting into key accounts. The competition challenged me to craft a clear and concise message tailored to each prospect’s unique needs, skills which I will take with me into my future career,” noted Trey Walker, the first-place finisher in this competition.

To provide student feedback, 88 executives participated as virtual judges where they accessed all competitor materials (pre-call plans, voice mails, emails) on a secure website. These business executives used standardized scoring rubrics to assess five competitors. After completing their judging assignments, executives were able to view all of the competitors’ materials as they consider their hiring priorities. Cash prizes are awarded to top performers.

“We use our suite of internal competitions as part of our intentional development strategy for ProSales students. By participating each year in the BBBD, all ProSales students build and enhance their critical thinking and communication skills. Our Corporate Partners note that our students are not just career-ready, they are equivalent to someone with 3-5 years of business experience,” said Dr. Andrea Dixon, executive director of the Center for Professional Selling.

About the Center for Professional Selling
Dedicated to excellence in sales education and based in the university’s Hankamer School of Business, the Center for Professional Selling is recognized as one of the premier global information resources for the sales profession. For more information on the Center for Professional Selling, visit https://sites.baylor.edu/prosales/.