Year: 2018

Winning Sales Before Selling: an Investigation of Business-To-Business Salesperson Attitude Towards Internal Selling Processes

The Marketing Science Institute supported a study co-authored by Andrea Dixon, Executive Director of the Center for Professional Selling at Baylor Business, which found new insights for sales professionals and managers on how to “win sales before selling…Continue Reading Winning Sales Before Selling: an Investigation of Business-To-Business Salesperson Attitude Towards Internal Selling Processes

Professional Selling Students Develop Critical Business Skills at Top Gun Training

Approximately 150 ProSales students and Center for Professional Selling Advisory Board members, Ambassador Board members and Corporate Partners participated in a networking lunch and workshops on managing difficult discussions in the workplace with colleagues, supervisors and customers…Continue Reading Professional Selling Students Develop Critical Business Skills at Top Gun Training