Study Guide
Welcome to the 2024-25 National Collegiate Sports Sales Championship.
Welcome to the Virtual Round of the 2024-25 National Collegiate Sports Sales Championship. This is your opportunity to land a job in sports sales through your performance in sales role-plays. We hope you enjoy the experience and find out if sports sales is a career path you want to pursue.
This study guide will give you the basic guidelines to be successful in competition. You will also get a glimpse into the world of high-level business-to-business sports and entertainment sales.
Use this guide to help you fine-tune your skills. Each student will play the role of the salesperson. Each student seller will make an individual pitch to a single buyer. Eligible students must be on the job market this school year (Dec, May, Summer), have no experience in sales beyond an internship, and have a desire to work in sports sales.
Virtual Round
Each student seller will be given a meeting link and the buyer’s contact info to setup a meeting between
November 1-15th. It is the student’s responsibility to set the meeting with the buyer. In this round, you may
use the buyer’s actual name instead of the name they will use in the role play. The meeting must be set and
completed using the virtual meeting link provided by the NCSSC.
The Virtual Round serves as a seeding round for the championship. Top performances in the
Virtual Round will be top seeds in the Championship bracket. Each school participating in the
Qualifier has at least one spot reserved in the Championship bracket. In total, there are 64 spots in
the ticket sales division and 32 in the corporate partnerships division for the Championship
bracket. In the event there are less than 64 or 32 schools registered in each division, respectively,
then schools may enter additional students into the Championship bracket. Rights to additional
entries in the bracket will be offered to top-performing schools. For example, if there are 54
schools in the ticket sales division, the top 10 ranking schools in the Qualifier may enter a second
student. If a school does not wish to enter an additional student, then the next school in the
rankings will be offered an additional slot.
Individual participants and schools will be ranked in the following process. Each student will
compete against students from other schools in the same “room.” Each room will have the same
buyer and judge(s). Judges will score each student’s pitch in an order determined by the school’s
previous rankings in the NCSSC, with higher rankings being judged later in the order. Those who
finish in first place will be ranked by their raw scores. Participants who place second will not be
ranked ahead of those who place first in another room, even if the second place raw score is
higher than another first place finisher. Once all first place finishers are ranked, then all who place
second, third, and fourth in their room will be ranked by the same process.
