sports sponsorship sales

2015 Baylor S3 Board Meeting in Pictures

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2015 Baylor S3 Board Meeting in Pictures
by Kirk Wakefield – October 2015

The 2015 Sports Sponsorship & Sales (S3) Board Meeting was held October 20-21 along the banks of the Brazos in beautiful Waco, Texas. With over 80 executives and managers attending and over 40 managers interviewing S3 juniors and seniors for internships and positions, it marked the 12th year of continuous growth for the program. The S3 program admits up to 38 highly qualified students into its junior class each year to focus on sports sales, CRM & sales analytics. In 2015, 97% of graduating seniors were placed in industry positions.

2015 S3 Board Meeting Attendees

First Last Organization First Last Organization First Last Organization
Alan Aldwell Pittsburgh Pirates George Killebrew Dallas Mavs Bryan Apgar Website Alive
Spencer Ambrosius LA FC Kenny Koperda Minnesota Timberwolves Jody Bell Pizza Hut
Deno Anagnost Tampa Bay Bucs Andre Luck Houston Astros Derek Blake La Quinta Inns & Suites
Lindsay Beale San Antonio Spurs Clark McCormack Dallas Mavericks Larry Brantley The Company of Others
Derek Beeman Houston Texans Matt McInnis FC Dallas John Burnett Consulting
Brandon Bittel AEG/LA Kings Shawn McIntosh Houston Dynamo Brooks Byers Sports Desk Media
Joe Clark San Antonio Spurs Eric McKenzie San Diego Padres Laura Cade La Quinta Inns & Suites
Matt Clark San Diego Padres Nick McNeil Pittsburgh Pirates Lynda Carrier-Metz Pizza Hut
Murray Cohn NBA Drew Mitchell Texas Legends Tory Castillo Jack Morton Agency
Elliott Crichfield Denver Nuggets Jayson Morgan Dallas Cowboys Travis Dillon The Marketing Arm
Hayley DiNaso Minnesota Timberwolves Brian Norman Philadelphia 76ers Eric Fernandez Sports Desk Media
Justin Dunn Columbus Blue Jackets Pat O’Connor MiLB Tom Fletcher IMG
Jeff Eldersveld Columbus Blue Jackets Sean O’Connor Charlotte Hornets Bill Guertin 800 Pound Gorilla
Rob Erwin Dallas Mavs Sarah Proctor Philadelphia 76ers Jon Heidtke Fox Sports Southwest
Chelsea Fenstermacher Philadelphis 76ers Mitch Ried Cleveland Cavs Hunter Klop General Motors
Shannon Fischer Houston Rockets Jay Riola Orlando Magic Jose Lozano The Company of Others
Makinzie Foos Memphis Grizzlies Joe Schiavi Detroit Pistons Ryan Luckey AT&T
Sean Foster Houston Dynamo Andrew Sidney Houston Rockets Dan Migala PCG
Travis Gafford Dallas Stars Steve Timms Houston Golf Assoc. Bill Moseley AT&T
Mitch Gall Air Force Academy Jake Vernon Minnesota Timberwolves Jay Ory IMG
Brian George IMG-Baylor Andrew Vitale Memphis Grizzlies Tom Parsons Time Warner Cable Business
Stephen Gray Austin Spurs Adam Vogel NY Mets David Peart Root Sports
Greg Grissom Houston Texans Wil Walters Minnesota Timberwolves Katie Scallan Gulf States Toyota
Flavil Hampsten San Jose Sharks Lauren Ward Houston Rockets Jake Shockley State Farm
Leslie Horn Dallas Stars Heidi Weingartner Dallas Cowboys Bill Spicer Consulting
Anthony Horton San Antonio Spurs Jake Winowich Houston Astros Tami Walker Phillips 66
Tyler Howell Portland Trail Blazers Tommy Wright Houston Golf Assoc.
Chase Jolesch Baylor Athletics Tickets Justin Wynter Austin Spurs
Chase Kanaly Houston Astros Rob Zuer Denver Nuggets

2015 S3 Awards

Hunter Klop, District Sales Manager, presented the Chevrolet 2015 awards for outstanding service to the S3 program. Heidi Weingartner, Chief HR Officer of the Dallas Cowboys, received the Chevrolet Award for Outstanding Team Board Member. Kelly Roddy, President of Schlotzsky’s, was recognized as the Chevrolet Outstanding Corporate Board Member. The Chevrolet Award for Outstanding S3 Alumnus went to Brian George (S3 ’07), General Manager of IMG/Baylor. The Chevrolet Outstanding S3 Report Writer Award went to Andre Luck, Manager of Inside Sales at the Houston Astros, for his article, “5 Characteristics of the Best Salespeople.”

S3 Board in Pictures

Tami T. Walker
Tami T. Walker

The Phillips 66 S3 Banquet was held at the Hilton in Waco, Texas. Special thanks to Tami T. Walker, Phillips 66, for helping us enjoy the evening with fine food & festivities! Pat O’Conner, President & CEO of MiLB, was guest speaker, hosted by Dan Migala (see cover photo).

 

 

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The board meeting was held at the new Paul L. Foster Campus for Innovation and Business on the Baylor campus. Drew Mitchell (S3 ’06), CRO of the Texas Legends, led a panel discussion on “Branding you: Making yourself stand out in the business of sports,” with Tami T. Walker (BU ’86), Phillips 66; Derek Blake (BU ’86), La Quinta Inns & Suites and Greg Grissom (BU ’94), Houston Texans. Murray Cohn, the NBA’s Vice President Team Ticket Sales, led a group of All-Star Managers to guide S3 majors to position themselves with positivity, work ethic, coachability, honesty & integrity and remembering that good is the enemy of great.

nba panel

Dan Migala led a panel discussion on “The Art of the Deal: Emerging Trends in Structuring Partnerships,” with panelists Jose Lozano (BU ’93), The Company, Brian George (S3 ’07), and Ryan Luckey, AT&T.  Bryan Apgar (S3 ’08), Website Alive, moderated a panel on “Selling in the Social Space,” with Joe Schaivi, Palace Sports, Mitch Ried, Cleveland Cavaliers, Andrew Vitale (S3 ’14), Memphis Grizzlies, and Brooks Byers (S3 ’14), Sports Desk Media.  You can find these and many more in the slideshow below!

We look forward to next year’s board meeting on October 11 & 12, 2016. For more information, contact Dr. Darryl Lehnus or Dr. Kirk Wakefield.

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The 2014 S3 Board Meeting in Pictures

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The 2014 S3 Board Meeting in Pictures
by Kirk Wakefield – December 2014

The meeting for the Sports Sponsorship & Sales (S3) Board was held November 11th & 12th in Waco at the new McLane Stadium on the campus of Baylor University.

The only of its kind focused on selling sports, the S3 major is a selective program in the Hankamer School of Business at Baylor University, a highly ranked Christian university. The S3 program continues to grow from its original admissions of 19 highly qualified students in 2004 to soon selecting up to 38 in each year’s incoming class. Students in the major are prepared for careers in (1) professional selling for sports (tickets, corporate partnerships & service) and (2) customer relationship management (CRM) & analytics. Read more here on the Baylor website.

Phillips 66 S3 Banquet

Dr. Darryl Lehnus, Director of the S3 program, hosted the Phillips 66 S3 Banquet attended by over 140 executives, managers, S3 alumni and current S3 students.

Dinn Mann (BU ’87), Executive Vice President and a founder of Major League Baseball Advanced Media (MLBAM), provided the keynote speech, “The Changing Landscape of Digital Media & Ticket Sales.”   Mr. Mann serves on the S3 Executive Council, along with other S3 Executive Council members recognized at the banquet, including:

  • Eric Fernandez (BU ’94), Co-founder & Managing Partner, Sports Desk Media, S3 Executive Council Chair
  • Greg Grissom (BU ’95), Vice President of Corporate Development, Houston Texans, S3 Executive Council Vice-Chair
  • Tami T. Walker (BU ’86), US Brand Management, Phillips 66
  • Jose Lozano (BU ’93), Chief Executive Officer, The Company
  • Derek Blake (BU ’86 )Vice President, Partnership Marketing & Military Programs, LaQuinta Inns & Suites
  • Drew Mitchell (BU S3 ’06), Chief Revenue Officer, Texas Legends
  • Chase Jolesch (BU S3 ’10), Manager of Ticket Sales Center, Baylor University
  • Heidi Weingartner, Chief Human Resources Officer, Dallas Cowboys

Chevrolet Outstanding Board Members

Over 60 executives and managers from over 25 teams, companies, and the NBA and MLBAM offices attended the 2014 board meeting, which included an afternoon of interviews for S3 juniors for summer internships and S3 seniors for career positions.

Special thanks to Murray Cohn, Vice President of Ticket Sales (NBA),  for leading a panel of  Sales All-Stars including Jake Reynolds and Brian Norman, Philadelphia 76ers, Kris Katseanes, FC Dallas, Joe Schiavi, Detroit Pistons, and Lacey Congdon (BU S3 ’14), Texas Rangers. As always, we are grateful to Bill Guertin for mentoring S3 students and kicking of the week along with Jason Howard (Houston Astros) and Tom Parsons (Time Warner Cable Media) as part of the “Faith in the Workplace” panel discussion.

The meetings concluded with the Chevrolet Outstanding S3 Awards given this year to:

  • Outstanding Team Board Member: Greg Grissom, Vice President of Corporate Development, Houston Texans
  • Outstanding Corporate Board Member: Lynda Carrier Metz, Chief Marketing Officer, Restaurant Management Company (Pizza Hut)
  • Outstanding S3 Alum: Bryan Apgar (BU S3 ’07) Vice President of Sales & Business Development, Website Alive
  • Outstanding S3 Report Writer: Anne Rivers, Senior Vice President, Global Director of Brand Strategy at BAV Consulting

The 2014 S3 Board Meeting in Pictures