Tag: improved process

How to create a successful university season ticket holder retention program

by Bryce Killingsworth – September 2013 Connecting Fans What is customer service? Customer service is taking an ordinary situation and making it extraordinary. At Oklahoma State University, we implemented a newly developed retention program to build long-term relationships while providing supreme customer service. The retention program includes four representatives focused on (1) connecting with the…Continue Reading How to create a successful university season ticket holder retention program