Tag: faculty

Why the best teams and brands partner with academics

by Kirk Wakefield – August 2014 Back in the early 1990’s, I started out with my Baseball Almanac contacting major and minor league teams to conduct research. Being at Ole Miss during that time, just an hour south of Memphis, I made quick friends with every pro franchise that came through town–among them the Memphis Chicks,…Continue Reading Why the best teams and brands partner with academics