Zach Morrow, Flourish

“Be passionate about your startup and have a higher driver than financial returns.”

-Zach Morrow


At a young age, Zach Morrow knew he wanted to serve others. He found joy in serving. Afterall, he grew up a missionary kid so the idea of serving others was somewhat home-grown.

Like a lot of young boys, Zach ventured into mowing lawns in the summer. He started in seventh grade mowing a neighbor’s yard, and during the next six years that neighbor’s yard grew into a bonafide lawn-care business with more than 40 yards. The “sweaty work” that his dad encouraged him to do paid off as Zach gained the invaluable know-how of a hard, work ethic.

Thus an entrepreneur was in the making.

With mom, two sisters and a brother-in-law all hailing from sic ‘em bears country, it wasn’t an outlandish idea to think Zach would follow the same path. Zach not only followed the path, he blazed it. Jumping in full-speed-ahead, Zach served as freshman class treasure, junior class president, a Robinson High School YoungLife Leader and countless club memberships. As Zach puts it, “Anything I wanted to do, I was able to accomplish.”

Zach was kind of like the Hulk, an untouchable hero type. But if you remember, the Hulk had a dark side. He was literally powered by rage. During this time of accolades and success, Zach’s mindset shifted from ”sweaty work” and serving others to one with a focus on success and making money. His goal was to make money – the most money – he could in life.

But it was during Zach’s junior year at Baylor when there was a pivot in ideals, goals and aspirations. Zach unapologetically admits that God humbled him, and he describes this time as his faith journey. He explains, “I didn’t realized during this difficult time that God was actually clearing my plate for something greater than I could have ever imagined.”

A few months before Zach’s final semester at Baylor, he befriended two students from the University of Pennsylvania. The three had a mutual passion to promote human flourishing through business. But what exactly would that look like? They explored the idea of a microfinance business model to support entrepreneurship in developing countries, but very quickly realized that was too difficult for college students to successfully launch.

Then the trio shifted gears to the idea of using round-up technology to help non-profit organizations in fundraising efforts. The idea was well received by the non-profits, but it became clear that the needs were pressing and immediate. The collegiate trio realized that this idea needed to materialize sooner rather than later.

Not wasting any time, Braden Fineberg, of the University of Pennsylvania side of the partnership, built a simple platform and app over the course of one weekend. With due-diligence they tested the app and it worked.

And Flourish began, turning pocket change into global change.

Flourish offers a micro-donation and donor analytics platform where non-profit organizations collect electronic pocket change from debit and/or credit card transactions of donors. For example, a $3.50 latte at the local coffee house will be rounded to $4.00. Flourish collects the $.50 round-up change. The donor selects how to allocate the monies and the non-profit of choice receives the pocket change.

Internally, the goal is to have 50,000 donors signed on to Flourish. That would translate to about $1 million directed to non-profit organizations each month. Zach says, “I know that God has been preparing my heart to serve others through business since I was a child.”

Zach experienced his share of growing pains while getting to the point of Flourish, but he came out more resilient and determined than ever. And the professors at the business school noticed. During Zach’s final semester at Baylor, he was recognized as the Outstanding Student in Entrepreneurship at the Baylor Hankamer School of Business Senior Appreciation Banquet.

Coming full circle with the “sweaty work” lessons from his dad, Zach has learned that it takes the right team from a utility perspective to utilize sweat equity. And even more important than the ultimate team is passion. Zach sums it up, “At the end of the day, even the greatest opportunity can leave someone lifeless and unmotivated.”

Zach certainly still has a superhero quality, but maybe not so much on the dark and Hulkish spectrum. Perhaps there’s more of a Captain America-esque aura about him, but with a sic ‘em bears kind of flare.


For more information about the John F. Baugh Center for Entrepreneurship & Free Enterprise, please visit our website at baylor.edu/business/entrepreneur/.

Ryan Snitzer, Campus Crates

“There are so many opportunities out there. You’ll never know if you can succeed unless you try.”

Ryan Snitzer


It’s moving time!

Three words that can conjure up just about every conceivable emotion within a mere minute.

Excitement – It’s a new home and a new adventure.
Nervousness – The unknown is, well, unknown.
Anxiety – There’s just so much to do.
Dread – Packing and unpacking are about as enjoyable as a root canal.

Rest assured, there are loads of online resources with tips and suggestions to make packing and unpacking less of a pull-out-your-hair-in-a-frenzy experience and more of a…more of a… Oh, let’s face it, you’re never going to have a lollipop and rainbow day while packing and/or unpacking, but there are tips to definitely make it a little easier.

TIP 1: Before you box up electronics, grab your phone and take a quick picture of how everything is hooked up and connected — BEFORE you disconnect.

TIP 2: Designate a different colored duct tape for each room and use the colored duct tape as a way to tape boxes shut but also as a way to label the boxes.

TIP 3: Pack the essentials that you will need right away in a clear plastic tub.

And the most important tip if you’re a Baylor student is TIP 4: Contact Campus Crates!

Never heard of Campus Crates? It just happens to be an incredibly innovative and ingenious business launched by a couple of Baylor students to help ease the moving frustrations that parents and students experience, especially with a May end-of-lease move.

Ryan Snitzer created the business with his previous partner, Ryan Robinson, during their sophomore year at Baylor. The idea of Campus Crates came about as they discovered the need for summer storage after having previous troubling move-out experiences at the end of their Freshman year. 

It was in that moment the two realized that there had to be a convenient, yet affordable, alternative for Baylor students. And as any Entrepreneurship major would do, they put the “had-to-be” thought to work.

The budding entrepreneurs utilized a stockpile of amazing resources within the Baylor Business School to make the “had-to-be” thought become a reality, and they relied on the guidance and advice of Mary Abrahams and David Reid. Snitzter also fell back on the example and leadership of his entrepreneurial father.  

The initial goal was to conquer the world of storage and moving – to be the McDonald’s of the storage and moving industry. Admittedly, it was a lofty dream, but over time they realized that a leaner and more narrow approach would help produce an initial success.

It was also understood that a rigid business plan would not work with the harried schedules of fellow students. Going into this venture with adaptable and open mind was a necessity, and ultimately the key to Campus Crate’s success.

Here’s how the Campus Crates on-demand storage services work:

  • Customers register with Campus Crates and pay.
  • Campus Crates schedules a time.
  • Campus Crates delivers boxes to customer’s front door.
  • Customer packs boxes at their convenience (see tips 1-3 to make it easier).
  • Campus Crates stores belongings in a secure facility during the summer.
  • Campus Crates returns belongings to customer in the fall.

Campus Crates has moved out and stored over 200 students belongings in less than two years. That means Campus Crates has saved 200 students from the pull-out-your-hair-in-a-frenzy packing and/or unpacking experience and maybe, just maybe, also helped those students have a lollipop and rainbow day.

Snitzter says, “If you don’t create that product or service, someone else will.”

Students all over campus are mighty glad that “had-to-be” thought of an easy, convenient and flexible moving experience became an actual reality with Campus Crates.

Snitzer recently merged the business with The UPS Store in Waco and plans for the business to continue to assist students in moving, shipping, and storing their belongings for years to come. 


For more information about Free Enterprise at the Baugh Center, please visit our website at baylor.edu/business/freeenterprise/

Student Entrepreneurs, Sugar Lips

“I’ve learned that everyone is capable of more than they think.”

~ Kaitleigh Booth


In 1969, The Archies released a little ditty with a snappy beat and sweet lyrics. You may remember, the chorus…

Sugar, ah honey honey
You are my candy girl
And you’ve got me wanting you

Don’t you think this song is the perfect personification of a sugary-sweet kind of product line? Maybe something that’s made of sugar and honey. You know, maybe something called Sugar Lips.

We think so too!

You may be wondering to yourself, what in the world is this candy-inspired sensation called Sugar Lips.

Sugar Lips is the brainchild of Baylor freshman Lauren Evans. During the fall 2016 semester, Lauren was enrolled in Entrepreneurship 3301 (ENT 3301) in association with the Entrepreneurship Living-Learning Center.

While taking ENT 3301, Lauren and her fellow classmates read The One Thing by Gary Keller, Founder of Keller-Williams Realty International. The students were then assigned to teams and each team was asked to build a business. Thus, we introduce you to Sugar Lips.

Sugar Lips is a student-made lip cosmetic that exfoliates lips with cane sugar and moisturizes lips with honey and olive oil. The Sugar Lips mission is to create a high-quality and all-natural lip scrub at an affordable price that leaves customers with soft and supple lips.

All it takes is a quick “lip scrub” Google search to realize that lip scrubs are the latest must-haves for beauty routines. But what makes this sugary phenomenon so special?

According to Kaitleigh Booth the Chief Marketing Officer for Sugar Lips, regular lip exfoliating allows popular matte lipsticks to go on smoother and last longer. 

Kaitleigh also points out that there are a couple of things that set Sugar Lips apart from other popular lip scrubs. First, Sugar Lips is made up of all-natural and organic ingredients, hopping on the trendy, organic-beauty-products bandwagon. Fewer processed ingredients equates fewer irritations and adverse reactions. Second, Sugar Lips solves the unpleasant problem of dry and chapped lips. And third, Sugar Lips is right here on campus.

Initially, the Sugar Lips team goal was to acquire an “A” in the class. According to Mary Abrahams, faculty advisor to the Entrepreneurship LLC, Sugar Lips was definitely a successful startup business. Mary explained that the students pooled together their own money to fund the initial investment of $104. In the end, they were able to pay back their individual investments as well as make a profit.

It didn’t take long for this student-business team to realize that Sugar Lips may just be the start of something sweetly spectacular. Maybe, just maybe, they could expand Sugar Lips beyond the Baylor community. The team looked bigger…bigger as in the popular Saturday morning Waco Farmer’s Market.

This group of like-minded, budding entrepreneurs has big dreams, but there are some hurdles. Sugar Lips is considered a personal care product, meaning it is a cosmetic and subject to FDA rules and regulations. Before Sugar Lips can proceed with any expansion goals, FDA approval is a required.

Until then, the ladies of the Baylor community will enjoy being their best version of a sugar-sugar candy girl…with smooth lips.

Sugar Lips
Partnership with Chinaberry Boutique
Chief Executive Officer: Lauren Evans
Chief Financial Officer: Tristan Dunn and Jurong Chen
Chief Marketing Officer: Kaitleigh Booth
Research Development: Samantha Treadwell
Manufacture: Taylor Mitchell
Sales Manager: Toi Tennessee


For more information about Free Enterprise at the Baugh Center, please visit our website at baylor.edu/business/freeenterprise/.